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As health reform continues to mature, questions continue to swirl in the minds of pharmaceutical executives: How will health policy changes affect my business? How will they affect my key stakeholders? In the case of prescribers, health reform initiatives hold the potential to create significant adjustments to how and what care is delivered to Medicare beneficiaries.
In the fourth presentation in our five-part series, “Ensuring Patient Access in the Evolving Healthcare Market”, our speakers will discuss how legislative and regulatory changes such as expanded coverage, comparative effectiveness research and the Physician Quality Reporting Initiative (PQRI) may pose significant challenges to healthcare providers -- and how these issues could impact patient access to care. This program will explore what manufacturers can do to develop a collaborative, proactive response to these challenges. Other topics to be covered include:
Speakers:
Doug Neely, CMPE, MHA and Director
Donna Gilbert, Senior Director
Moderator: Peyton Howell, President of AmerisourceBergen Consulting Services and Senior Vice President, AmerisourceBergen Business Development
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