Payer Market Research: PayerPulse Web Surveys

Conduct payer market research with the member advisors of Managed Care Network (MCN), an Xcenda market research collaboration and proprietary payer market research panel.  

Harnesses the expertise of the payer industry’s most qualified thought leaders, a group of advisors who collectively represent nearly 200 million covered lives. MCN includes more than 100 senior executives and medical/ pharmacy directors who are decision makers at regional and national health plans, PBMs, integrated healthcare delivery systems, and other managed market segments. 

Purpose -- Obtain quantitative data on:
- Market trends
- Value drivers / key endpoints
- Message testing
- Contracting practices

Method:
- 10 to 100 questions (subscription model: typically 10 questions/month)
- 50 to 70 advisors (75 - 150 million covered lives)
- Descriptive, open-ended questions
- Attribute ratings
- Trade-off analyses

Output: 
- Input into segmentation analysis
- Refine payer strategy and value proposition
- 50% to 60% response rate within 2 to 3 weeks

Ask us about StatPulse, the fastest way to access strategy-shaping payer insights. Get results from 10 to 20 questions within 5 to 7 days.