Global Market Intelligence
Peer into the minds of healthcare stakeholders and transform insights into actions.
Market Access Insights
Understand provider perspectives
Turn to Xcenda to understand the perspectives of health care providers. Our experts use a variety of customized primary research methodologies, including standard and proprietary approaches, revealing the “how and why” behind prescriber behavior. Some examples of our proprietary approaches to primary market research with healthcare providers include:
Capture feedback from physicians, practice managers, and pharmacists with our web-based research tool. ProviderPulse surveys allow clients to gauge data awareness and uptake, identify decision drivers, and determine where markets are moving.
Virtual Tumor Cases
This web-based presentation of case-based scenarios provides unique insight into how physicians intend to treat based on perceptions, awareness, current utilization, and other key factors. Each case series is customized to meet your specific research goals.
Understand patient perspectives
Understand the health care landscape
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