Determine your value story with greater precision and perspectives.

VIP – Value Identification Process 2.0
Gathering diverse perspectives to pinpoint and vet your product’s value messages is, well, invaluable. But assembling HEOR, brand, patient support, legal, and field personnel in one room for a workshop can be daunting.
With Xcenda’s VIP 2.0, critical viewpoints of all your key stakeholders can now be captured through our interactive, real-time format that makes identifying and ranking your most salient go-to-market messages easier than ever before.
Offering the utmost in flexible workshop design, our VIP 2.0 facilitators give manufacturers the opportunity to:
  • Include more team insights without the cost of travel
  • Evaluate evidence and transform them into supported messages
  • View, rank, and modify messages per channel
  • Capture and categorize feedback by attendees
  • Organize and aggregate data points
  • Summarize all findings in a visually-based, graphic report
Telling your best value story means involving all the players. Fully visualize your product’s unique value story through greater input and team involvement with Xcenda’s VIP 2.0